The Chinese University of Hong Kong

Marketing Officer - NTK Academic Group

Marketing Officer

Employment Type : Full Time
Education Level : bachelor,master
Years of Relevant Working Experience : 3
Preferred Discipline/Subject : Any discipline
Monthly Salary Range : hkd 20000-30000

Job Description

We are looking for an Officer for our Marketing team to plan and execute digital marketing campaigns in order to increase brand awareness and assist in business development, especially for enhancing member acquisition, retention, and loyalty.


Job Responsibilities:

·         Collect and analyze marketing intelligence and provide solutions to drive business based on digital marketing trends, providing tangible statistics relevant to user traffic data (including, but not limited to search engines, social media sites, online ads)      

·         Develop and track social media platforms and review the effectiveness of digital activities based on digital budget (including, but not limited to working closely with Copywriter to enhance social media sites’ presence and company/topic relevance on Facebook, Twitter, LinkedIn, Instagram)

·         Manage and evaluate SEO, SEM and GDN to improve the performance of search marketing and promote brand awareness

·         Plan and deliver digital marketing campaigns and events, and prepare campaign performance reports to give insight and recommendation to management to drive ROI

·         Identify and liaise with potential business partners to explore digital marketing opportunities (including, but not limited to advertising, online events, online services)


Job Requirements:

·         University graduate in a related discipline with a focus on digital marketing is preferred (e.g., Communications, Marketing, Business Studies, Advertising)

·         Minimum 1 year of working experience in marketing

·         Good understanding of digital marketing

·         Experience in managing/analyzing Social Media accounts, search marketing and conversion rates

·         Independent, self-motivated, proactive, and energetic team player, able to work effectively with internal and external parties

·         Able to work independently, under pressure, and on multiple projects with tight deadlines

·         Strong proficiency in both written and spoken English and Chinese

·         Proficiency in MS Office including Excel, Word, PowerPoint, and Chinese word processing

Application Methods

Interested parties should send a detailed CV and cover letter with expected salary to 

Link of Job Details

NTK Academic Group

Nature of Business : Education
Company Address : 3/F-5/F & 7/F, Lee Garden Five, 18 Hysan Avenue, Causeway Bay, Hong Kong
Company Telephone Number : 36190712
Company Website :